Mark is a senior Applied AI engineering leader at Virgin Atlantic, responsible for taking generative-AI systems from experimentation into reliable, production-grade platforms used across a global airline. He leads and mentors high-performing engineering teams delivering AI-driven capabilities that improve customer experience while reducing operational friction at scale. Mark defines the airline’s Digital AI engineering strategy, designing multi-agent architectures and guiding delivery across multiple channels and systems.

With a strong focus on observability, safety, and resilience, he works closely with product, data, and design teams to ship Generative AI solutions that are measurable, compliant, and accessible.